Chicken brand under feu for using TWICE's lyrics on G-Friend's advertisement 

Chicken brand under fire for using TWICE\'s lyrics on G-Friend\'s advertisement

Hosigi Chicken\' is under fire for scorning girl group G-Friend\'s name. 

SEE ALSO: G-Friend have fun on the beach in bts video for \'Wave\' MV

The brand, for which G-Friend are the current endorsement models for, recently uploaded a new advertisement image of member Yuju phoning in an order for some chicken, with the caption, "Sorry about not answering your call. I was busy ordering Hosigi sha sha sha." 

Seeing the post, Netizens immediately noted that the caption above Yuju\'s head refers to the currently trending phrase taken from TWICE\'s "

Cheer Up". The original lyrics from TWICE\'s song goes, "Sorry I didn\'t answer your call earlier. I was meeting up with friends shy shy shy." 

While the phrase, which recently garnered quite the attention for Sana\'s adorable pronunciation of the word "shy", has shown popularity among netizens, they still felt it was inappropriate to reference a competing girl group\'s trending phrase for an ad featuring G-Friend. They commented, "The marketing team must have lost their minds", "Gamaro Chicken just earned a point", "They just stole the lyrics from TWICE", and more. 

It\'s true that TWICE are currently endorsement models for rivaling chicken brand \'

Gamaro Chicken\'. The post by \'Hosigi Chicken\' has since been taken down from their SNS account, following the recent controversy.

Do you think the chicken brand went overboard by mixing up G-Friend and TWICE? 

they stole TWICE\'s lyrics!! But I don\'t blame GFRIEND.

Well obviously this chicken brand wants Twice more. They just slapped G-Friend in the face by doing this. They could also get sued for using Twice to promote their brand without paying them anything. Why did they think they would get away with this? lol

I think it was insulting to G-friend and inconsiderate of twice.  G-friend has their own popular songs that the company could have take a phrase from so using a competing girl groups phrase isn\'t necessary and gives attention to the other group instead of the one promoting your brand.  Twice is just now trying to cement a fandom so having another competing girl group member use something you\'re trending for takes the attention away from your group.  So, the company was in the wrong in all aspects.

Um, Hosigi you hired G-Friend. I know all these girl groups get confusing but as you did actually sit down and sign a contract with them it would be nice if you actually learned their group name.

What a mistake.. if they want to have GFriend as the ambassador, just use their songs... or if they want to use Twice\'s lyrics, have them be the ambassador instead. The company should know that it\'s not right to use another artist\'s lyrics while having a different artist be the ambassador..

Someone got fired. :( (but seriously, is it too hard to research a bit -_-)

I\'m pretty sure they knew where the phrase came from since they used almost the whole line not just the shy shy shy part. They just didn\'t care.

maybe the people thought they were working with Twice instead of GFriend, or they\'re just plain ignorant. Don\'t blame GFriend, blame the person in-charge.

true but i think Gfriend themselves would know that those lyrics are from Twice.. the people in charge might not have told gfriend about this too

They only took the pictures... Subtitles come later. They probably didn\'t have any call on this. Idols have very little autonomy on their CF\'s.

Even if gfriend knew about Twice\'s lyrics, they still couldn\'t have done anything or refused. They aren\'t in charge of the CF or their endorsments.

clesbo"closet lesbian"; a girl that tries to hide her true sexuality by dating and hooking up with guysNow we al know his|her true identit :))))

twice has more visuals but gfriend has the talent lol just saying....

Mnet\'s \'M! Countdown\' is back for its weekly show featuring performances by your favorite artists!On this episode, MIXX debuted with "Oh Ma Mind", and…

Amber and Luna go full-on EDM in their \'SM Station\' collab!

"Wave" is finally out with f(x) members Amber and Luna as for the next \'SM Station\' music release!As promised, it\'s a head-bangin\' EDM track perfect f…

IOI promise to do this if they win first place + Jeon So Mi relays how she feels about IOI\'s eventual disbandment

The album showcase for IOI\'s debut album \'Chrysalis\' was held on May 5 at Jangchung Gymansium in Seoul, and the girls opened up about their promotions…

AOA drop more lovable teaser images for comeback!

Jimin, ChoA, Chanmi, and Hyejeong are next for individual AOA teaser images for the \'weekend concept version\'!The girls follow the suit of the three o…

Tiffany wows with her respectful greeting toward hoobae girl group TWICE

Fans have been incredibly touched by Girls\' Generation Tiffany\'s respectful greeting to her hoobae girl group TWICE.On May 4, fans shared several phot…

Akdong Musician talk about the changes Suhyun\'s been through

Akdong Musician opened up about how member Suhyun has grown since their album \'Play\' in 2014 to their latest comeback with \'AKMU Puberty\'. At an inter…

Namjoo\'s unsanitary habit unveiled on \'Happy Together 3\'!

On KBS 2TV\'s \'Happy Together 3,\' a dirty secret was unveiled regarding A Pink\'s cutie, Namjoo on May 5!On this day, the MCs said, "We\'ve got informati…

Minzy in talks to sign with Music Works Entertainment

Minzy is reportedly signing with Music Works Entertainment. On May 5, various media associates reported, "Minzy has made a decision on the new label w…

Upcoming solo battle between Tiffany and Jessica garners attention

What a coincidence! Tiffany and former Girls\' Generation member Jessica are both debuting solo in May. Ironically, the two stars, who were once a…

You\'d be surprised at which actors and actresses almost made their big break as idols. Instead these stars decided, either by fate or conscious choice…

IOI\'s Im Na Young talks about responsibilities as group leader

IOI\'s Im Na Young revealed how she felt about debuting and taking on new responsibilities as leader of the girl group.Im Na Young said, "I\'m not a tra…

Kyuhyun explains why he had to undergo double-eyelid surgery two times

On the most recent episode of \'Radio Star\' aired on May 4, Kyuhyun revealed why he had to undergo a second double-eyelid surgery. Kyuhyun explain…

Eun Ji Won revealed he was surprised by the response to Sechskies\' appearance on the \'ToToGa Season 2\' special of \'Infinity Challenge\'.On the May 4th …

MBC\'s \'Radio Star\' featured two SM artists as guests on May 4: Kangin and Dana!On this day, Kangin relayed, "Dana is stronger than I am.  There are on…

A recent ad by chicken brand \'Hosigi Chicken\' is under fire for scorning girl group G-Friend\'s name. The brand, for which G-Friend are the c…

BTS\'s promotion period for \'Young Forever\' cut short

Sorry ARMY, but it seems like BTS will not be around for too long with their lastest album \'Young Forever\' of the \'HwaYangYeonHwa\' trilogy. …

BTS respond to comedian Park Na Rae\'s invite to her house

Comedian Park Na Rae has expressed some strong desire to drink with BTS at her very own \'Na Rae Bar\'!Park Na Rae, who loves drinking, created the…

It\'s EXO Baekhyun\'s birthday!The idol, born on May 6, 1992, is now 24 (25 in Korea), and it looks like EXO-Ls are celebrating his birthday worldwide w…

Six of BTS\'s songs from new album deemed unfit for broadcast

As usual, KBS is on a banning spree!The broadcasting company reviewed BTS\'s recently dropped special album, \'Young Forever,\' and then revealed the res…

Zombie thriller \'Train to Busan\' unveils intense launching trailer!

Get ready to run from a zombie attack! On May 4, upcoming film \'Train to Busan\' unveiled an intense 1st launching trailer. In the short clip, Gon…

© 2007 - 2016 6Theory Media, LLC. allkpop® is a registered trademark of 6Theory Media, LLC.