For over 50 years, Barbie® has been a platform for young girls to live out their aspirations and explore possibilities. In keeping with that tradition, the Barbie® “I can be™…” line is all about letting young girls know that when they grow up, they can be…anything they want.
The Barbie Team is looking to toi for video concepts for the Barbie® “I can be™…” campaign. The goal is to have a video that resonates with people, and there is flexibility in the global, ensemble tone – stories/videos can be anywhere from humorous/playful to sentimental/touching in theme. Your idea should...
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